Legal Terms

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Definitions Glossary

Please take time to read our Definitions Glossary. The Glossary is incorporated by this reference into all of our Legal Terms, Guidelines and Policies.

Definitions
  • Account:There are two types of Accounts. User Accounts are created by individual users and can be removed at the User’s convenience. Vendor Accounts include information about a Vendor (both basic and upgraded) collected and maintained as company records for purposes of administration of the services, content management and back office administration of our Sites. Because we create Vendor Accounts for purposes of managing our online services, these Accounts are non-cancellable.
  • Affiliate:Any entity that, directly or indirectly through one or more intermediaries, controls, is controlled by, or is under common control with us.
  • Basic Listing:A free-of-charge Event Listing that does not generate conversions, clicks, or leads.
  • Basic Vendor:A vendor listed on our Sites that has not upgraded its account.
  • Editorial Guidelines:Rules that govern the posting of Event Listings in our software directory.
  • Our Content:All Sites, tools, templates and related proprietary materials developed and owned by us and our Affiliates, including without limitation, User Content, Third Party Content and Leads.
  • Leads:All information of or pertaining to a user interested in attending the services of an Upgraded Vendor, which is collected or otherwise secured by us in accordance with applicable law; and which is owned by us.
  • Partner:Any external, third party website under contract with us to drive impressions, conversions, and/or leads for Upgraded Vendor campaigns.
  • Pay Per Click (PPC):Lead generation program in which Upgraded Vendor pays us for each legitimate user who clicks through online advertisements to Upgraded Vendor’s website or landing page.
  • Pay Per Lead (PPL):Lead generation program in which Upgraded Vendor pays us for phone-verified, qualified leads.
  • Event Listings:High level descriptions of Vendor’s events (including vendor name & logo, and/or event name & logo, description, screenshots) created by us or Vendor and featured in our online event directories.
  • Programs:Any programs developed by us for our Upgraded Vendors or Users, including without limitation: the PPC and/or PPL lead-generation programs operated by us for our Upgraded Vendors, our Reviews Program and our Reviews as a Service Program.
  • Ratings:Any portion of a User-submitted review, or a submission independent of a review, that uses a scaled score value to indicate an opinion about a vendor’s event and/or service.
  • Reviews:Any User-submitted content conveying an opinion about a vendor’s event and/or service that may contain both quantitative ratings as well as qualitative text.
  • Services:Collectively includes, without limitation, all of our proprietary products and services, including applications, tools and Programs, which are accessible via our Sites, both for Users and for Vendors.
  • Site(s):Also known as Websites, any property (website or landing page) owned or licensed by us, our Affiliates, Vendor, Partner or authorized Third Party to provide the Services hereunder.
  • Third Party:Any third party with which we cooperate to deploy the Programs and Services, including without limitation: Partners, service providers and Affiliates.
  • Upgraded Vendor Listing: Event Listings that generate conversions, clicks, or leads for paying Vendors.
  • User:A user of our Sites, whether or not registered, who accesses and uses our Services or submits content, such as reviews. Users may include, without limitation, potential event attendees, customers, vendors, industry insiders, or media relations.
  • User Content:Any information, including without limitation User Reviews and related content and materials, which is submitted to our Sites by a User.
  • Vendor:An event organizer (Basic/free or Upgraded/paying) that is listed on our Sites.
  • Vendor Content:Information provided to us by Vendor in connection with our Programs and Services, including without limitation: updates to Event Listings, landing pages, infographics, reports, blog posts.