To me, the DMEXCO 2023 is a really good event if you want to speak to people that actually can make a decision. There is another event that you might have heard about in Hamburg that where usually the entire team goes to. But at the Mexico, you usually find the team lead to all the directors and so a bit less noise but to meet the right people. So definitely worth a visit.

Yannik Kottusch

In Mexico was really interesting seeing so many people again. So it was amazing all the different experience from the Expo areas especially the talks with the people to exchange in my role, especially. So I was speaker at the Expo together with, with SAP also to get insight into other industries and yeah, talk a lot exchange and especially one point was really interesting which were the expo dances who looked amazing.

Peter Prisching

DMEXCO 2024  is one of the world's largest and most influential digital marketing events. Held annually in Cologne, Germany, DMEXCO brings together professionals from the digital economy, including marketers, advertisers, tech companies, and media professionals.

Major Ideas and Subject Matter
Innovations in Digital Marketing: State-of-the-art tactics, resources, and case studies that will influence marketing in the future.
Artificial Intelligence and Machine Learning: How AI is changing the marketing environment through predictive analytics and customisation.
E-commerce and retail: developments and trends in e-commerce and retail, such as omnichannel tactics and the fusion of online and offline shopping.
Media & Content: The changing nature of content marketing, including social media, video, and influencer trends.
Data Privacy and Ethics: Handling the escalating worries about data use, privacy laws, and moral issues in digital marketing.
Sustainability in Marketing: How companies are incorporating sustainable practices into their operations and marketing plans.

Participants and Social Media
Attendees: A wide range of people are drawn to the event, including leaders in e-commerce, entrepreneurs, media representatives, digital marketing experts, advertising agencies, and tech businesses.
Opportunities for Networking: DMEXCO is a great place to network because it attracts thousands of visitors every year from all over the world. In addition to several unstructured possibilities for networking with colleagues in the sector, the event has organized networking sessions.

Special Features
Startup Village: A dedicated area where emerging companies and startups can showcase their innovations. This is also where investors and innovators meet to explore new opportunities.
DMEXCO Conference: The heart of the event, where global leaders share insights and predictions for the future of digital marketing and technology. Past speakers have included executives from major tech companies, thought leaders, and industry pioneers.
Masterclasses: In-depth, hands-on sessions where experts delve into specific topics, offering participants the chance to gain detailed knowledge and practical skills.

Why Go?
Learning and Development: Remain up to date with the newest methods, instruments, and trends in digital marketing.
Networking: Make connections with global peers, business leaders, and possible partners.
Innovation: Find fresh goods, services, and concepts to propel your company ahead.
Global Reach: DMEXCO provides a platform for interaction with a worldwide audience, whether participants attend in person or digitally.

DMEXCO 2024

DMEXCO 2023

DMEXCO 2022

DMEXCO 2021

A great event to meet Digital Marketing Execs. My presentation was fully booked and generated a lot of buzz afterward. 

Marketing

General marketing covers a broad range of activities aimed at promoting and selling products or services. It includes market research, strategy development, and execution across various channels. The objective is to meet customer needs and drive business growth.

General Marketing

Read reviews from real attendees, speakers & sponsors and decide if you want to attend the next edition of DMEXCO 2024

DMEXCO 2024

DMEXCO 2024

Yannik Kottusch

Peter Prisching

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